Motorambar was established in 1965 as Automotores Datsun and was dedicated to the distribution of vehicles of the Dastun brand, whose name later changed to Nissan.
In 1993, the Infiniti luxury vehicle brand was incorporated. In 2000, Motorambar acquired the Korean vehicle brand Kia and became the distributor in Puerto Rico and the US Virgin Islands.
Motorambar is the largest independent distributor in the Caribbean.
It has a strong network of independent dealers for the Kia and Nissan brands and has two wholly owned and operated dealers of the Infiniti brand, in San Juan and Ponce.